Marina di Massa has been for decades one of the best known and most appreciated seaside tourist destinations on the entire Tuscan coast. About 10 km of perfectly cured and surrounded by the suggestive panorama of the Apuan Alps beach, have for years made it one of the favorite destinations for families, couples and visitors of all ages.
In summer, Marina di Massa beaches are brightly colored in an endless row of beach umbrellas and deck chairs, made available by perfectly equipped beach resorts.
The nightlife is top notch, there are numerous discos, night clubs and open spaces where shows and concerts are scheduled with popular singers and artists.
The holiday in Marina di Massa has in fact become synonymous of summer for entire generations, where the little ones can have fun and make new friends by playing among the beach umbrellas and where the grown-ups can finally relax and have fun after another year of work.
The sea air, the fish products and the relaxing walks along the waterfront come together to form that summer atmosphere of conviviality that has always led visitors to create a strong bond with the locality and with the locals. Bars, ice cream shops, clubs with live music and restaurants scattered throughout the city center allow you to plan fun and carefree evenings, while the more sporty can find facilities to play football, tennis, beach volleyball and much more.
Every Friday morning the market is held in Piazza Betti with numerous market stalls ranging from clothing to the most typical food products of the area and always fresh fish. After a walk around the clubs and shops of the center, walking to the end of the wharf, which has now become a symbol of Marina di Massa, it is possible to admire a spectacular view that from the sea reaches the impressive Apuan Alps in the background. The waterfront with a cycle path that reaches uninterrupted as far as Viareggio, represents the element of conjunction between Marina di Massa and Versilia with which it shares, in addition to the Art Nouveau architectural style, the vocation of a seaside destination.
During summer, in the closest to the pier stretches, it is also possible to find the now typical craft stalls where you can buy souvenirs or small bijoux.